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Match.com recently upgraded their iPhone App to 2.0 & it has been received with HUGE kudos by its members. In recent days, Match.com upgraded their iPhone application and have been piling up the 5-star ratings!
Starting with a design face lift, all of graphics are much more modern & clean. The layouts went through a user experience overhaul making more functionality available to users, but also keeping the interface from looking too cluttered.
In the new Match.com App, they did a great job integrating all major capabilities of the website. The daily matches are one of the many upgrades that members are excited to see on the iPhone application. It also seems like the application is far more efficient and responsive tat the 1.0 version. With mobile becoming a much larger part of our online experience, it is great to see the commitment to making the mobile experience as user-friendly as the standard browser experience.
Word on the street is that Android will be the next mobile device to receive the same treatment and functionality that has been granted to the iPhone App.
Well played Match.com. Well played.